Thursday, July 6, 2017

5 Tips To Setting Up At A Craft Fair

It is normal to feel nervous when setting up a show at a craft fair especially if you are doing it for the first time. Setting up the inventory, creating a mesmerizing display, communicating with the customers, and taking credit card orders can overwhelm you. Fortunately, we have listed 5 tips to help you set up at a craft fair. Therefore, you need not lose your sleep worrying about it anymore.
1. Creating Inventory
While creating inventory, it is imperative for you to come up with items that are targeted towards people of all age groups. Therefore, you must have a variety of things. It is advisable for you to have a good amount of each item and not take custom orders. Of course, the items must be priced carefully too, with the price range varying from cheap to affordable to expensive. While at it, you can also create a custom bag to provide to the customers.
2. Importance of labeling items
You must label your items with hang tags in order to create a wonderful impression of your business; you can even add swing tags to the items. By labeling items, you can provide the customers with valuable information such as your contact information, the price of the item, information on how to use it, and how to keep it stored or cleaned. Let's be honest here; your product must be visually appealing to draw the customers’ attention. Labeling is, undoubtedly, one of the best methods of marketing and advertising.
3. Create business cards
An important factor that you cannot overlook is the importance of having your own business card. For instance, if the customers cannot purchase a particular item due to it being sold out, the customers will be able to order again if you provide them with your business card. In addition to that, the customers might also recommend your products to their friends. And, who knows? One of their friends might just be the owner of a huge boutique, who might, in turn, order items from you in bulk!
4. Importance of having a mock display
Prior to setting up at a craft fair, you must already know how you want to set your booth beforehand. And, you can do so by setting up mock displays of your booth at your home. You will be able to know how much space your booth will take up, how you can efficiently place the tables, chair, products, items, lighting and other decorations. Setting up mock displays will help you make your booth more presentable and less cluttered.
5. Rewards
You must have spent days and weeks planning, organizing, and shopping for the success of your booth at the craft fair. Of course, it is important to reward yourself and celebrate after a hard day’s work at the craft fair. And, if you were helped by your friends and families too, you must also thank and reward them. Simple gestures such as buying a round of drinks can really make a huge impact.

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