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Things have really evolved through the years, technology is booming, and marketing has evolved. Sometimes you run across a product that doesn’t need any change, one like Baby Magic, which has stood the test of time.
Celebrating their 65th anniversary, Baby Magic is taking a look back at one of their revolutionary ad campaigns, “For Every Lady In Waiting” featuring designer maternity wear and actual expectant mothers. Today, to celebrate the 65th anniversary, Baby Magic is revisiting and updating that same campaign.
Like I said, times have changed, marketing has evolved and so has Dad’s role. Today we find that dads are way more involved in preparations for a new additions then they were 65 years ago. Today, it’s not just “I am expecting” it’s “we are expecting”. Keeping with the change, Baby Magic has put a spin on their “Every Lady in Waiting”, campaign by featuring “Dads in the Makings” ads.
In celebration with the Baby Magic 65th anniversary and the “Every Lady in Waiting” we've picked a photo to honor the modern day lady in waiting, but since we are no longer waiting, it's more a mama and baby shot.
For 16 years, since the birth of first son to the birth of that little guy above, Baby Magic has been a staple in my home. Hypoallergenic, tear-free, and paraben-free, Baby Magic is made with love and care, and one of the reason we love it so much. Generation after generation, Baby Magic is there. Actually it's one of my go-to gifts for expecting parents. A bay tub tub filled with towels, wash cloths, and Baby Magic!
Enjoy Baby Magic with your little one. Enter now to win one (1) full size Baby Magic Original Hair & Body Wash, one (1) full size Baby Magic Original Baby Lotion, and a $25 Visa gift card to purchase additional Baby Magic Products.